The Story Behind Be Enchanted
Bath and Body Works, a well-known personal care brand, is popular for its wide range of scents. One of their most beloved fragrances was Be Enchanted, which was introduced in 2011. This scent was a sweet blend of sugared pomegranate, sparkling mandarin, and creamy musk. Many people loved this fragrance and used it as their signature scent for years.
Why Was Be Enchanted Discontinued?
Unfortunately, Bath and Body Works discontinued Be Enchanted in 2018. This came as a shock to many loyal customers who had been using the scent for years. The company didn’t give any specific reasons for discontinuing the scent, but it’s likely that it didn’t sell as well as other fragrances. Bath and Body Works regularly refreshes its scent offerings to keep up with changing trends and customer preferences.
The Impact of Be Enchanted’s Discontinuation
For many people, Be Enchanted was more than just a fragrance – it was a part of their identity. The scent reminded them of specific memories and events in their lives. When the fragrance was discontinued, many people were left feeling disappointed and frustrated that they couldn’t buy it anymore.
Some people even started petitions to bring back the scent, but Bath and Body Works didn’t budge. The company continues to focus on its newer fragrances, which are also very popular.
Alternatives to Be Enchanted
If you were a fan of Be Enchanted and are looking for a similar scent, there are a few options available. Bath and Body Works’ Sweet Pea and Pink Chiffon fragrances have similar fruity and floral notes. Alternatively, you can try perfumes from other brands that have similar notes, such as Viktor & Rolf’s Flowerbomb or Marc Jacobs’ Daisy.
Conclusion
Be Enchanted may be discontinued, but its memory lives on for many loyal customers. While it’s disappointing that the scent is no longer available, there are still many other fragrances to choose from. Whether you stick with your old favorites or try something new, Bath and Body Works has plenty of options to keep you smelling great.
It’s important to remember that companies like Bath and Body Works are always evolving and changing. While it’s sad to see a beloved fragrance go, there will always be new scents to discover and enjoy.