Cloudflare, a prominent internet infrastructure company, has been actively blocking AI bot requests on its customers' websites since July 1. According to Cloudflare CEO Matthew Prince, the company has already blocked over 416 billion AI bot requests as part of an initiative called Content Independence Day.
The move is aimed at discouraging AI crawlers from scraping content across the web without permission or proper payment. Since announcing this initiative with prominent publishers and AI firms, Cloudflare has provided tools for its customers to block AI bots from accessing their websites.
Prince attributes the rise of AI to a "platform shift" that threatens the traditional business model of the internet, where content drives traffic and generates revenue through ads or subscriptions. He believes that creative human thought still holds immense value and potential in expanding AI models.
However, Prince highlights Google's privileged access to the internet, with its crawlers seeing 3.2 times more pages than OpenAI, 4.6 times more than Microsoft, and 4.8 times more than Anthropic or Meta does. This raises concerns that Google is holding back the potential for licensing deals and other paid content models for creators.
To address this issue, Cloudflare is working to apply pressure on AI business models that prioritize decentralization and expansion of markets. Prince views this as a necessary step to prevent concentration and centralization, aligning with the founding principles of the open internet.
The move is aimed at discouraging AI crawlers from scraping content across the web without permission or proper payment. Since announcing this initiative with prominent publishers and AI firms, Cloudflare has provided tools for its customers to block AI bots from accessing their websites.
Prince attributes the rise of AI to a "platform shift" that threatens the traditional business model of the internet, where content drives traffic and generates revenue through ads or subscriptions. He believes that creative human thought still holds immense value and potential in expanding AI models.
However, Prince highlights Google's privileged access to the internet, with its crawlers seeing 3.2 times more pages than OpenAI, 4.6 times more than Microsoft, and 4.8 times more than Anthropic or Meta does. This raises concerns that Google is holding back the potential for licensing deals and other paid content models for creators.
To address this issue, Cloudflare is working to apply pressure on AI business models that prioritize decentralization and expansion of markets. Prince views this as a necessary step to prevent concentration and centralization, aligning with the founding principles of the open internet.