Hisense is poised to unveil a premium lineup of products at the Consumer Electronics Show (CES) 2026, with a focus on its high-end TVs and display technologies. The company has recently appointed two new executives, Sarah Larsen as Chief Marketing Officer and James Fishler as Chief Commercial Officer, bringing their experience from top brands like LG, Samsung, and Beats to Hisense.
As part of this revamped leadership, Hisense is expected to reveal several innovative products, including a massive 136-inch micro LED TV that will be available for $100,000. The company has already hinted at its plans for the show by unveiling several new products on its website, such as the S6 FollowMe display, which can follow you from room to room, and the XR10 and PX4-PRO laser projectors, which offer up to 6,000 lumens of brightness.
The emergence of micro LED displays is expected to be a key focus for Hisense at CES 2026. The company's new leaders will likely explain the benefits of mini and micro LED display technologies, as well as their differences from other display types like OLED and QLED. However, it remains to be seen whether Hisense will be able to offer its own micro LED displays at a price point that is more competitive with other brands.
Additionally, Hisense's ConnectLife AI platform will likely be showcased, which aims to enhance the smart home experience through AI-powered appliances. The company has already announced plans to integrate this platform into various products, including HVAC systems, kitchen gear, and washer/dryers.
The CES 2026 live stream of Hisense's press conference is set to take place on Monday at 1PM ET, with an embedded YouTube livestream available for viewers worldwide. To stay up-to-date on the latest news from the show, readers can follow Engadget's CES 2026 liveblog for real-time updates.
Overall, Hisense's CES 2026 presentation promises to be a highlight of the show, offering a glimpse into the company's plans for its premium products and display technologies.
As part of this revamped leadership, Hisense is expected to reveal several innovative products, including a massive 136-inch micro LED TV that will be available for $100,000. The company has already hinted at its plans for the show by unveiling several new products on its website, such as the S6 FollowMe display, which can follow you from room to room, and the XR10 and PX4-PRO laser projectors, which offer up to 6,000 lumens of brightness.
The emergence of micro LED displays is expected to be a key focus for Hisense at CES 2026. The company's new leaders will likely explain the benefits of mini and micro LED display technologies, as well as their differences from other display types like OLED and QLED. However, it remains to be seen whether Hisense will be able to offer its own micro LED displays at a price point that is more competitive with other brands.
Additionally, Hisense's ConnectLife AI platform will likely be showcased, which aims to enhance the smart home experience through AI-powered appliances. The company has already announced plans to integrate this platform into various products, including HVAC systems, kitchen gear, and washer/dryers.
The CES 2026 live stream of Hisense's press conference is set to take place on Monday at 1PM ET, with an embedded YouTube livestream available for viewers worldwide. To stay up-to-date on the latest news from the show, readers can follow Engadget's CES 2026 liveblog for real-time updates.
Overall, Hisense's CES 2026 presentation promises to be a highlight of the show, offering a glimpse into the company's plans for its premium products and display technologies.