Nvidia's commitment to the Shield TV has been a remarkable achievement, with the device receiving over 10 years of updates and support. The company's senior VP of hardware engineering, Andrew Bell, attributes this longevity to Nvidia's passion for product support.
In 2015, Nvidia released the first Shield Android TV box, which was met with skepticism at the time. However, Bell admits that Nvidia built Shield "for ourselves," as a way to gain experience with full-stack systems and manage the complexities of managing them.
The focus on gaming was initially prominent, but Nvidia eventually shifted its attention to streaming media and high-performance features. The Shield TV has remained premium, offering audio and video support beyond what's found in other TVs, even years after release.
Bell notes that updates for Internet-connected devices are crucial, as they ensure the device stays in sync with platform features, preventing new bugs and security holes. Nvidia's commitment to long-term update support is evident, with bug fixes and occasional new features being rolled out for the 2015 Shield boxes.
The company has put its money where its mouth is by supporting all versions of the Shield for over a decade. Despite not releasing new hardware since 2019, sales remain steady, and Nvidia continues to manufacture the Shield Pro due to customer demand. The future of Shield remains uncertain, but Bell says Nvidia will continue to work on new concepts in the labs, potentially leading to updates or even new hardware.
Nvidia's dedication to product support is a testament to the company's commitment to its customers. With no plans to stop production or updates for the Shield "any time soon," it seems that this remarkable achievement will only continue to grow.
In 2015, Nvidia released the first Shield Android TV box, which was met with skepticism at the time. However, Bell admits that Nvidia built Shield "for ourselves," as a way to gain experience with full-stack systems and manage the complexities of managing them.
The focus on gaming was initially prominent, but Nvidia eventually shifted its attention to streaming media and high-performance features. The Shield TV has remained premium, offering audio and video support beyond what's found in other TVs, even years after release.
Bell notes that updates for Internet-connected devices are crucial, as they ensure the device stays in sync with platform features, preventing new bugs and security holes. Nvidia's commitment to long-term update support is evident, with bug fixes and occasional new features being rolled out for the 2015 Shield boxes.
The company has put its money where its mouth is by supporting all versions of the Shield for over a decade. Despite not releasing new hardware since 2019, sales remain steady, and Nvidia continues to manufacture the Shield Pro due to customer demand. The future of Shield remains uncertain, but Bell says Nvidia will continue to work on new concepts in the labs, potentially leading to updates or even new hardware.
Nvidia's dedication to product support is a testament to the company's commitment to its customers. With no plans to stop production or updates for the Shield "any time soon," it seems that this remarkable achievement will only continue to grow.
they must be so proud, right? 
anyway i think its really cool how they built Shield from scratch and now its still getting love 
the fact that they keep releasing bug fixes & new features is like wow 
what a commitment to customer support! 
. I mean, 10 years of consistent updates and support? That's like a record! 
It shows they truly care about their customers and want to keep them happy.
.
. That's some serious commitment to customer satisfaction!
. 10+ years of updates is a big deal, shows they're not just in it for the cash 
." 
. I mean, 10 years of updates is impressive, but it feels like they're just going through the motions at this point. I wish they'd take some more risks and innovate instead of sticking to what works. The fact that sales are still steady despite not releasing new hardware in a while is kind of lazy if you ask me 
. I'm curious to see what they come up with next, but it's hard to get excited when it feels like they're just milking the Shield for all it's worth 
The gaming community has been with them since day one, and it's awesome to see them still delivering value to customers. Plus, the fact that they're not abandoning ship even though new hardware hasn't been released in a while is huge 
anywayz nvidia's passion 4 product support is def admirable, especially since they were all skeptical about the shield back in 2015 
cant wait 2 c what new things they come up with in the labs 
Nvidia's passion for product support is truly paying off 
it's no wonder they've maintained customer loyalty despite not releasing new hardware since 2019 
and an overall customer retention rate of 75% (that's insane!) 
Nvidia's 10-year+ update streak is insane! They must be doing something right 
I mean, it's not just about keeping the device stable, but also making sure it stays in sync with platform features... that's some top-notch engineering right there! 
And let's be real, the Shield Pro still sells like hotcakes (or should I say, like streaming media players? 
)
! You can't deny how hard Nvidia has worked on keeping Shield TV fresh. I mean, who needs a new hardware when they're still getting love like this? 
It's all about the customer service, right? And it's dope to see them put their money where their mouth is – no plans to abandon ship anytime soon! 
They must be doing something right. Shield Pro still sells? That's dedication! 
. The fact that they're supporting all versions of the Shield is massive, it shows Nvidia cares about its customers. And customer demand keeps them going 
. I mean, can you think of any other company that would still be releasing updates and bug fixes for a product released back in 2015? That's some serious commitment from Nvidia 
. I'm excited to see what new concepts Nvidia comes up with in the future, maybe we'll even get some new hardware 
. It's like, Nvidia really does care about what its users think... even if it means keeping a product alive that might've been considered outdated by now 
!
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[GIF of a never-ending loop of a Shield TV box updating]