Calvin McDonald is Stepping Down as Lululemon's CEO Amid Criticism from Founder Chip Wilson. In a surprise move, the Canadian athleisure brand announced yesterday that its long-time CEO, Calvin McDonald, will step down next year, citing a desire for "a change." However, it appears there may be more to his decision than meets the eye.
McDonald has been leading Lululemon since 2018, during which time the company's revenue has more than tripled. Yet, in recent months, growth has slowed due to increased competition from rival brands like Alo Yoga and Vuori. McDonald attributed the slowdown to "complacency" and a failure to innovate products.
In fact, it was just last month that Lululemon's founder, Chip Wilson, launched a scathing attack on McDonald and the company's board in The Wall Street Journal. Wilson accused the CEO and board of presiding over a "loss of cool," likening the company's trajectory to a "plane crash." He even took out a full-page ad in the paper to make his point.
Now, with McDonald stepping down as CEO next year, it seems that Wilson's criticism may have finally paid off. The Canadian retailer's shares jumped by over 10 percent following the news, and analysts are speculating that this may be a sign of a bigger shake-up within the company.
Lululemon has announced plans to find a new leader who can execute a three-part turnaround plan focused on product creation, improving in-store and online experiences, and boosting enterprise efficiency. However, with McDonald's departure, it remains to be seen whether these efforts will be enough to turn the brand around.
As for Wilson, he is taking no prisoners. In an interview today, he condemned the board as incompetent and accused them of failing to deliver product innovation in favor of complacency. He also claimed that the company's recent earnings report was "misleading" and that Lululemon needs a new CEO who can turn things around.
With McDonald's exit imminent, it remains to be seen whether this will mark the beginning of a fresh start for Lululemon. One thing is certain, however: the brand's future is uncertain, and its competitors are waiting in the wings, ready to pounce on any weakness.
McDonald has been leading Lululemon since 2018, during which time the company's revenue has more than tripled. Yet, in recent months, growth has slowed due to increased competition from rival brands like Alo Yoga and Vuori. McDonald attributed the slowdown to "complacency" and a failure to innovate products.
In fact, it was just last month that Lululemon's founder, Chip Wilson, launched a scathing attack on McDonald and the company's board in The Wall Street Journal. Wilson accused the CEO and board of presiding over a "loss of cool," likening the company's trajectory to a "plane crash." He even took out a full-page ad in the paper to make his point.
Now, with McDonald stepping down as CEO next year, it seems that Wilson's criticism may have finally paid off. The Canadian retailer's shares jumped by over 10 percent following the news, and analysts are speculating that this may be a sign of a bigger shake-up within the company.
Lululemon has announced plans to find a new leader who can execute a three-part turnaround plan focused on product creation, improving in-store and online experiences, and boosting enterprise efficiency. However, with McDonald's departure, it remains to be seen whether these efforts will be enough to turn the brand around.
As for Wilson, he is taking no prisoners. In an interview today, he condemned the board as incompetent and accused them of failing to deliver product innovation in favor of complacency. He also claimed that the company's recent earnings report was "misleading" and that Lululemon needs a new CEO who can turn things around.
With McDonald's exit imminent, it remains to be seen whether this will mark the beginning of a fresh start for Lululemon. One thing is certain, however: the brand's future is uncertain, and its competitors are waiting in the wings, ready to pounce on any weakness.