Warner Bros. is making a strategic move by re-releasing Ryan Coogler's vampire epic, "Sinners", in select 70mm IMAX theaters as it prepares for its Oscar ceremony tie-in. With the film now holding an astonishing 16 Oscar nominations, it seems the studio genuinely wants audiences to experience this cinematic masterpiece on the biggest screen possible.
The decision to re-release "Sinners" in 70mm IMAX comes at a time when the Oscars are scheduled for March 15, and other multiple nominees such as "One Battle After Another", "Marty Supreme", and possibly "F1" will also be returning to the giant format. This move feels more like a celebration than a commercial gamble, especially considering the film's impressive Oscar haul.
While fans can still stream "Sinners" on HBO Max, the filmmakers intend for it to be fully immersed on the big screen β and IMAX at that. A 70mm IMAX screening offers an unparalleled viewing experience, with its massive format providing breathtaking visuals that truly showcase the film's power and artistry. This is particularly relevant in today's era where streaming has become the norm, highlighting the enduring value of theaters for audiences.
Moreover, this re-release comes ahead of Christopher Nolan's "The Odyssey", which promises to break new ground by being entirely shot using 70mm IMAX cameras. For large-format enthusiasts, this summer will be a treat, with multiple high-profile films vying for attention on the giant format. It appears Warner Bros. is confident that re-releasing its Oscar-bound films in 70mm IMAX will not only attract nostalgic audiences but also new fans eager to experience these cinematic masterpieces in their full glory.
The decision to re-release "Sinners" in 70mm IMAX comes at a time when the Oscars are scheduled for March 15, and other multiple nominees such as "One Battle After Another", "Marty Supreme", and possibly "F1" will also be returning to the giant format. This move feels more like a celebration than a commercial gamble, especially considering the film's impressive Oscar haul.
While fans can still stream "Sinners" on HBO Max, the filmmakers intend for it to be fully immersed on the big screen β and IMAX at that. A 70mm IMAX screening offers an unparalleled viewing experience, with its massive format providing breathtaking visuals that truly showcase the film's power and artistry. This is particularly relevant in today's era where streaming has become the norm, highlighting the enduring value of theaters for audiences.
Moreover, this re-release comes ahead of Christopher Nolan's "The Odyssey", which promises to break new ground by being entirely shot using 70mm IMAX cameras. For large-format enthusiasts, this summer will be a treat, with multiple high-profile films vying for attention on the giant format. It appears Warner Bros. is confident that re-releasing its Oscar-bound films in 70mm IMAX will not only attract nostalgic audiences but also new fans eager to experience these cinematic masterpieces in their full glory.