Spotify has finally dropped its annual 'Wrapped' feature, but this year it's not just about gazing lovingly at your own listening habits – it's a competition. The platform is handing out awards for everything from most streamed artists to total minutes listened to, all in the hopes of getting users engaged and sharing their music tastes on social media.
The new 'Wrapped Party' feature takes things to the next level by turning these personal listening metrics into a live, interactive competition. Users can compare their own Wrapped data with that of their friends, settling long-standing debates about who's the biggest music fan in the house. It's also an opportunity for users to show off their taste in music and earn rewards along the way.
Wrapped isn't just about you, though – it also provides a glimpse into the larger world of Spotify. According to the data, Bad Bunny is once again the most streamed artist globally, with Taylor Swift narrowly missing out on the top spot. The platform's own global user base has some interesting insights to share as well, including the fact that Bad Bunny's Super Bowl performance was one of his biggest moments of the year.
So who are the winners and losers of Wrapped this year? The global top song is a surprise winner: Lady Gaga and Bruno Mars' duet "Die With a Smile." But when it comes to podcasts, Spotify's still the king – with The Joe Rogan Experience once again taking the top spot. And for those who don't use Spotify, other major streaming platforms like Apple Music, Amazon Music, and YouTube are offering similar Wrapped-style recaps.
As always, Wrapped is an event that happens every year, but this year it feels more competitive than ever. So grab your friends, fire up your music playlists, and get ready to see who comes out on top in the battle for Spotify supremacy.
The new 'Wrapped Party' feature takes things to the next level by turning these personal listening metrics into a live, interactive competition. Users can compare their own Wrapped data with that of their friends, settling long-standing debates about who's the biggest music fan in the house. It's also an opportunity for users to show off their taste in music and earn rewards along the way.
Wrapped isn't just about you, though – it also provides a glimpse into the larger world of Spotify. According to the data, Bad Bunny is once again the most streamed artist globally, with Taylor Swift narrowly missing out on the top spot. The platform's own global user base has some interesting insights to share as well, including the fact that Bad Bunny's Super Bowl performance was one of his biggest moments of the year.
So who are the winners and losers of Wrapped this year? The global top song is a surprise winner: Lady Gaga and Bruno Mars' duet "Die With a Smile." But when it comes to podcasts, Spotify's still the king – with The Joe Rogan Experience once again taking the top spot. And for those who don't use Spotify, other major streaming platforms like Apple Music, Amazon Music, and YouTube are offering similar Wrapped-style recaps.
As always, Wrapped is an event that happens every year, but this year it feels more competitive than ever. So grab your friends, fire up your music playlists, and get ready to see who comes out on top in the battle for Spotify supremacy.
Wrapped party sounds like so much fun - who's gonna take home that global top song award? 
and btw, bad bunny being the most streamed artist for like 3 years in a row is no joke 
i'm also loving how they're including podcasts in this year's recap - joe rogan experience is my go-to, what about yours? 
I'm so down for the new 'Wrapped Party' feature! It's like, finally a chance to show off my musical taste and compete with my fave artists on social media 
. But I'm curious to see who'll be in the top spot for the global top song this year... "Die With a Smile" sounds like an epic duet 
! And can we talk about The Joe Rogan Experience being on top of podcasts again? That dude's got some crazy conversations 
#WrappedParty #SpotifySupremacy #MusicLoversUnite
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. And I'm curious to see who'll come out on top in the battle for Spotify supremacy – my friend is super obsessed with Billie Eilish, let's see if she can take the crown 
but what really got me excited is seeing the global music stats - bad bunny taking the top spot again is no surprise, but lady gaga and bruno mars' duet "die with a smile" as the global top song? that's SO unexpected 
i love how it's also giving a glimpse into the larger spotify world 
. And I love how they're giving out rewards, that's just the cherry on top 
and his Super Bowl performance was a major moment for him. And can we talk about Lady Gaga and Bruno Mars' duet "Die With a Smile" being the surprise winner of the global top song? That's some next level music magic 
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meanwhile, lady gaga & bruno mars' collab "die with a smile" took the top spot w/ that global Wrapped Party feature 
. Overall, Wrapped has become a highlight of the music year, and I'm excited to see how users will engage with this new competition