Van Halen's Timeless Anthem Gets a Fresh Revamp for FIFA World Cup
The iconic 1984 hit "Jump" by Van Halen has been given an all-star update, perfectly capturing the excitement and energy of the upcoming FIFA World Cup 2026. The campaign kicks off with a new music video featuring a star-studded lineup: J Balvin and Amber Mark take on vocal duties, while Blink-182's Travis Barker brings his drumming skills to the table, and guitar legend Steve Vai unleashes his magic on the six-string.
The updated version of "Jump" is set to be released in the coming months, but a sneak preview has already been shared as part of a joint statement between FIFA and The Coca-Cola Company. Fans can expect an innovative experience that harnesses the energy of the World Cup and transforms it into real, tangible connections.
For fans of old-school VH, this update is a masterstroke. Steve Vai's involvement is a nod to late Van Halen guitarist Eddie Van Halen, who passed away in 2020. The original "Jump" was a game-changer for the band, marking their transition towards embracing synthesizers and pushing the boundaries of their sound.
The new version maintains the essence of the classic hit while incorporating Vai's signature style, making it both fresh and vintage. With its infectious beat and synth stabs, this updated rendition is sure to get fans jumping in no time.
As the FIFA World Cup 2026 approaches, with a record-breaking 48 teams set to participate, the excitement around the tournament is palpable. According to Arnab Roy, president of Coca-Cola Global Category, "Football is more than a game; it's a shared passion that unites billions." The campaign promises to bring fans closer than ever before, through innovative experiences and compelling content.
With this fresh take on an iconic anthem, Van Halen's legacy continues to inspire new generations. Get ready to jump into the rhythm of the World Cup with this unforgettable collaboration between one of rock's greatest bands and some of its biggest stars.
The iconic 1984 hit "Jump" by Van Halen has been given an all-star update, perfectly capturing the excitement and energy of the upcoming FIFA World Cup 2026. The campaign kicks off with a new music video featuring a star-studded lineup: J Balvin and Amber Mark take on vocal duties, while Blink-182's Travis Barker brings his drumming skills to the table, and guitar legend Steve Vai unleashes his magic on the six-string.
The updated version of "Jump" is set to be released in the coming months, but a sneak preview has already been shared as part of a joint statement between FIFA and The Coca-Cola Company. Fans can expect an innovative experience that harnesses the energy of the World Cup and transforms it into real, tangible connections.
For fans of old-school VH, this update is a masterstroke. Steve Vai's involvement is a nod to late Van Halen guitarist Eddie Van Halen, who passed away in 2020. The original "Jump" was a game-changer for the band, marking their transition towards embracing synthesizers and pushing the boundaries of their sound.
The new version maintains the essence of the classic hit while incorporating Vai's signature style, making it both fresh and vintage. With its infectious beat and synth stabs, this updated rendition is sure to get fans jumping in no time.
As the FIFA World Cup 2026 approaches, with a record-breaking 48 teams set to participate, the excitement around the tournament is palpable. According to Arnab Roy, president of Coca-Cola Global Category, "Football is more than a game; it's a shared passion that unites billions." The campaign promises to bring fans closer than ever before, through innovative experiences and compelling content.
With this fresh take on an iconic anthem, Van Halen's legacy continues to inspire new generations. Get ready to jump into the rhythm of the World Cup with this unforgettable collaboration between one of rock's greatest bands and some of its biggest stars.
I'm so stoked about this update to "Jump"! It's like they're speaking directly to my soul. The original song was already a masterpiece, but Steve Vai bringing his magic on the guitar is just perfection 
. And can we talk about how awesome it is that they got J Balvin and Amber Mark on vocals? The energy is going to be ELECTRIC 
. I'm literally jumping out of my seat thinking about this new anthem for the World Cup 
. It's going to bring so much excitement to the tournament, and I am HERE. FOR. IT 
. And omg, did you know Eddie Van Halen passed away in 2020?! Respect 
. This update is gonna be fire 
. Bring it on! 
... Van Halen's "Jump" is already an iconic anthem, so does it really need updating? Steve Vai is a huge talent, though - his involvement is gonna be sick! 
i was thinking eddie van halen's guitar riffs are pretty much untouchable but vhai's playing style is def on another level 
this collaboration is a win all around 
Travis Barker on drums and Steve Vai on guitar? 
game changer! i love how they're paying homage to Eddie Van Halen too, that's so cool. 
... "Jump" is still one of my fave jams from back in the day 
. The fact that Steve Vai is on board makes me happy, though - he's like a rock god still 
... I'm hyped!
. And can you imagine the energy at the World Cup when this hits the airwaves? The FIFA squad and The Coca-Cola Co are teaming up to make this happen, which just speaks volumes about their commitment to bringing people together 
. This is more than just a song update - it's an experience that'll get fans hyped for the tournament in no time 
It's like they're channeling the spirit of Eddie Van Halen, which is just amazing 
. I gotta admit, I was skeptical at first, but now I'm super stoked to hear this updated version 
. The whole campaign sounds so innovative and exciting - I'm already hyped for the World Cup! 
... Still, I guess it's gotta be better than some of that other music they play at the World Cup 
. Bring on the World Cup 2026 and let's get ready to JUMP!!!