Samsung's Ballie Robot Lacks a Sales Date: A CES Tradition Continues to Elude the Tech Giant
A year has passed since Samsung showcased its latest creation, Ballie, at CES 2024. Despite the promise of a summer launch in Korea and the US, there's still no word on when this circular robot with virtual assistant capabilities will become available for purchase.
Samsung first unveiled Ballie in 2020 as a prototype, and then again in 2024, touting its improved features. However, it remains unclear if the device will ever make it to market. The tech giant's history with the project is riddled with promises that never materialized.
The story of Ballie bears a resemblance to Samsung's Galaxy Home smart speaker debacle from 2017-2019. After years of silence and failed attempts at revival, the project was eventually abandoned.
While Samsung hasn't entirely abandoned Ballie like it did with the Galaxy Home, its prolonged absence raises questions about the product's viability. The company has pushed the robot into the public eye more aggressively than some of its other gadgets, making it harder to ignore but not particularly persuasive in its current form.
It remains uncertain whether Ballie will be revamped and re-released with new features or if Samsung will simply continue to make vague promises about a future launch date.
A year has passed since Samsung showcased its latest creation, Ballie, at CES 2024. Despite the promise of a summer launch in Korea and the US, there's still no word on when this circular robot with virtual assistant capabilities will become available for purchase.
Samsung first unveiled Ballie in 2020 as a prototype, and then again in 2024, touting its improved features. However, it remains unclear if the device will ever make it to market. The tech giant's history with the project is riddled with promises that never materialized.
The story of Ballie bears a resemblance to Samsung's Galaxy Home smart speaker debacle from 2017-2019. After years of silence and failed attempts at revival, the project was eventually abandoned.
While Samsung hasn't entirely abandoned Ballie like it did with the Galaxy Home, its prolonged absence raises questions about the product's viability. The company has pushed the robot into the public eye more aggressively than some of its other gadgets, making it harder to ignore but not particularly persuasive in its current form.
It remains uncertain whether Ballie will be revamped and re-released with new features or if Samsung will simply continue to make vague promises about a future launch date.
I mean, they've been teasing it for years now and we still haven't seen it hit shelves. And with Samsung's history on this project... well, let's just say I'm not holding my breath 
Maybe they'll surprise us and make it happen soon? But if they do, I want to see some serious updates and not just the same old promises 
. I mean, come on, Ballie's been around since 2020 and we're still waitin' for it to hit the shelves? That Galaxy Home debacle from 2017-2019 was a mess, but at least Samsung learned from that and moved on. But with Ballie, they keep touting its "improved features" like it's gonna magically become available this summer 
when's it gonna happen?? the fact that they kept touting its "improved features" after the 2020 prototype just makes me think they're messin with our heads, like, are we supposed to believe there's actual progress or not?? 
. They keep showing us these fancy demos and making a big deal about it, but the reality is it's still just a prototype 
. And honestly, I'm not convinced it's going to change the world like they say it will 
. It seems like Samsung is just trying to get attention with this one instead of actually delivering something that's worth buying 
.
. They've been teasing us for ages, and I just can't help but feel like they're playing a waiting game with us 
. One year on from the last CES showcase and still no word on when it'll hit shelves? That's a pretty long time to wait! 
So, will Ballie be the one that finally gets it together? 
Only time will tell, but for now, I'm just gonna keep a healthy dose of skepticism and hope that they'll finally get it out the door 
what's wrong with these companies? can't we just get our hands on one of these robots already?! 