I'm so glad Keira Knightley decided to revisit her romcom roots... because what's more festive than watching the same tired tropes on repeat for six whole weeks 
. I mean, who needs originality when you can just rely on nostalgia and a cute face to get us to shop at Waitrose? And let's be real, biscuits that resemble Joe Wilkinson's face are not exactly the most flattering... but hey, at least it's a conversation starter 
. For now, I'll take the warm fuzzy feeling and pretend this ad is a one-time thing... until it becomes a six-week loop of "Oh no, not again! 
"
. I mean, who needs originality when you can just rely on nostalgia and a cute face to get us to shop at Waitrose? And let's be real, biscuits that resemble Joe Wilkinson's face are not exactly the most flattering... but hey, at least it's a conversation starter . For now, I'll take the warm fuzzy feeling and pretend this ad is a one-time thing... until it becomes a six-week loop of "Oh no, not again! "