Turkey Prices Soar Amidst Bird Flu Outbreak and Global Supply Chain Challenges
A perfect harvest for one farmer, Larry Doll's Old Brick Farm in Michigan, has been overshadowed by the turbulent turkey industry nationwide. This Thanksgiving season, many stores are offering discounted or even free turkeys to soften the blow of skyrocketing prices - up a whopping 44% this year, according to the US Department of Agriculture.
Doll's small farm was fortunate to avoid two major diseases that have decimated flocks across the country: bird flu and avian metapneumovirus. This allowed him to sell all 92 turkeys he raised at $6.50 per pound, with customers praising their taste as some of the best ever.
However, Doll's success is not representative of the larger industry. The US turkey flock has shrunk to a 40-year low this year, with hatcheries offering fewer chicks than usual. This shortage has led to increased wholesale prices for turkeys, making them more expensive for consumers.
Grocery chains are responding by offering deals on Thanksgiving staples. Aldi's $40 meal for 10 people and Kroger's under-$50 menu of store-brand products aim to attract shoppers despite the rising costs. President Donald Trump recently touted Walmart's Thanksgiving meal basket as 25% cheaper, but this was due to a different assortment and fewer products overall.
Experts attribute the sharp increase in wholesale turkey prices to avian viruses and increased consumer demand for other meats that have become more expensive. Beef prices were up 14% in September compared to last year, with some consumers opting for alternative proteins like steak cuts at significantly higher prices.
Tariffs on imported steel and aluminum are also contributing to price hikes, as companies pass on the full cost of tariffs to customers. Jellied cranberry sauce costs have increased by 38%, while pumpkin pie mix has seen a 5% decrease due to favorable weather conditions in Illinois.
As consumers navigate the complex turkey market, some farmers like Doll are benefiting from their focus on quality and customer service. For others, the industry challenges pose significant hurdles to profitability.
A perfect harvest for one farmer, Larry Doll's Old Brick Farm in Michigan, has been overshadowed by the turbulent turkey industry nationwide. This Thanksgiving season, many stores are offering discounted or even free turkeys to soften the blow of skyrocketing prices - up a whopping 44% this year, according to the US Department of Agriculture.
Doll's small farm was fortunate to avoid two major diseases that have decimated flocks across the country: bird flu and avian metapneumovirus. This allowed him to sell all 92 turkeys he raised at $6.50 per pound, with customers praising their taste as some of the best ever.
However, Doll's success is not representative of the larger industry. The US turkey flock has shrunk to a 40-year low this year, with hatcheries offering fewer chicks than usual. This shortage has led to increased wholesale prices for turkeys, making them more expensive for consumers.
Grocery chains are responding by offering deals on Thanksgiving staples. Aldi's $40 meal for 10 people and Kroger's under-$50 menu of store-brand products aim to attract shoppers despite the rising costs. President Donald Trump recently touted Walmart's Thanksgiving meal basket as 25% cheaper, but this was due to a different assortment and fewer products overall.
Experts attribute the sharp increase in wholesale turkey prices to avian viruses and increased consumer demand for other meats that have become more expensive. Beef prices were up 14% in September compared to last year, with some consumers opting for alternative proteins like steak cuts at significantly higher prices.
Tariffs on imported steel and aluminum are also contributing to price hikes, as companies pass on the full cost of tariffs to customers. Jellied cranberry sauce costs have increased by 38%, while pumpkin pie mix has seen a 5% decrease due to favorable weather conditions in Illinois.
As consumers navigate the complex turkey market, some farmers like Doll are benefiting from their focus on quality and customer service. For others, the industry challenges pose significant hurdles to profitability.