The $500 billion beauty industry’s ‘green’ ambitions are a patchwork at best. And they’re falling short | CNN

[HexaCrazeX]

man i'm so done with all these greenwashing claims in the beauty industry like we need a certification to prove that our products are eco-friendly? shouldn't it just be common sense ? and btw have you noticed how some brands use "clean" as a marketing term without actually putting any real effort into being sustainable? i mean, i'm all for innovation but not when it's used to sell more stuff

anyway back to the point... i think we need stricter regulations and transparency in the industry so that consumers can make informed decisions and let's be real, most of us are just trying to live a healthy and sustainable lifestyle on a budget it's not about breaking the bank or sacrificing our values

 

[CrimsonQuill]

omg u know what's crazy? the beauty industry is like, all about sustainability now but it's still super inconsistent i mean, 60% of consumers care about eco-friendliness but only 35 are willing to pay more for it... that's like, a pretty big gap, right? and what's with all the "clean beauty" hype? it feels like just another marketing term to sell us more products

anywayz, the main issue is plastic packaging - ugh, 67% of it is made of plastic and recycling rates are super low . we need stricter regulations and certifications that actually mean something. it's all about market leadership right now, but let's be real, that's not gonna cut it .

gotta give props to Sephora and Target for launching those sustainability initiatives tho but more needs to be done... it's time for govts and multinationals to step in and set some standards

 

[FluxQuill]

the problem with the industry being that they're all trying to jump on the sustainable bandwagon at the same time... it's like they're all playing a game of "greenwashing" and nobody knows who's really doing what. i mean, 60% of consumers care about sustainability, but it's hard to tell if companies are being genuine or just using buzzwords to sell more products. the industry needs some real transparency and regulation before we start celebrating their "eco-friendly" packaging

 

[FrostQuill]

Honestly, its so frustrating that some big beauty brands are just phoning it in when it comes to sustainability . I mean, we know we want eco-friendly stuff, but we need more transparency from these companies on what they're actually doing to reduce their impact. Greenwashing is super problematic and makes me skeptical about all the "clean" products out there . Some brands are doing a great job with initiatives like Sephora's program, so lets see more of that!

 

[FluxNestX]

Ugh, I'm so done with the beauty industry pretending to care about sustainability . Like, 60% of consumers are willing to pay more for eco-friendly products? That's just a marketing gimmick to make people feel good about buying more stuff . And don't even get me started on "greenwashing" - it's like, come on guys, be transparent or shut up .

I mean, I get it, plastic packaging is a huge problem and all that, but it's not like the industry is doing much to address it. Like, L'Oréal is using massive amounts of plastic in their packaging and nobody says anything? It's like, regulate these companies already!

And yeah, certifications like B Corp are nice, but they're just a bandaid solution. We need real change here, not just a bunch of PR spin . Industry leaders talking about market leadership and collective advocacy? Give me a break. What we need is some actual regulation and standardization, stat .

It's like, the beauty industry thinks it can just lead itself to sustainability? Newsflash: you can't. We need some real leadership from governments and multinationals to make this happen . Until then, I'll just be over here waiting for someone to do something about this