TikTok is ramping up its efforts to protect minors by strengthening age verification across Europe. In the coming weeks, the platform will deploy more advanced age-detection technology, designed to assess users' ages based on their profile information and online behavior.
When the system flags a potential underage user, it will be reviewed by human moderators who can then determine whether the account should be banned or not. Users in Europe will receive notifications explaining these new measures and will be given the opportunity to learn more about them.
The platform also allows users to report suspicious accounts that may belong to minors, and already removes around 6 million underage accounts from its platform every month.
In light of mounting calls to ban social media access for under-16s, TikTok's decision comes as a response to public pressure and growing concerns over the well-being of young people online. A similar ban is on the cards in the UK, with cross-party support and Prime Minister Keir Starmer hinting that "all options are on the table".
However, experts caution that no single solution can effectively confirm a person's age without compromising their privacy. TikTok acknowledges this challenge, stating that it will continue to explore multiple methods for age verification.
The company has drawn inspiration from its recent European pilot project, which successfully identified and removed thousands of underage accounts while ensuring compliance with EU data protection standards. The move is seen as part of a growing trend towards greater regulation and oversight of social media platforms in light of their increasing influence on the lives of young people.
When the system flags a potential underage user, it will be reviewed by human moderators who can then determine whether the account should be banned or not. Users in Europe will receive notifications explaining these new measures and will be given the opportunity to learn more about them.
The platform also allows users to report suspicious accounts that may belong to minors, and already removes around 6 million underage accounts from its platform every month.
In light of mounting calls to ban social media access for under-16s, TikTok's decision comes as a response to public pressure and growing concerns over the well-being of young people online. A similar ban is on the cards in the UK, with cross-party support and Prime Minister Keir Starmer hinting that "all options are on the table".
However, experts caution that no single solution can effectively confirm a person's age without compromising their privacy. TikTok acknowledges this challenge, stating that it will continue to explore multiple methods for age verification.
The company has drawn inspiration from its recent European pilot project, which successfully identified and removed thousands of underage accounts while ensuring compliance with EU data protection standards. The move is seen as part of a growing trend towards greater regulation and oversight of social media platforms in light of their increasing influence on the lives of young people.