The TikTok 'Owl Impression' trend is a phenomenon where users are mimicking the iconic sound of an owl by repeating the word "hoo" into the camera, while delivering spot-on impressions of celebrities. This trend has taken the internet by storm, with over 13 thousand videos posted on TikTok under the #owlimpression hashtag, garnering millions of views and inspiring a variety of creative variations.
At first glance, it may seem like an unremarkable prompt, but the simplicity of the concept has proven to be a winning formula. The owl impression trend has sparked creativity among TikTokers, with many showcasing their impressive range by impersonating celebrities such as the Kardashians, Kristen Stewart, Donald Trump, Jennifer Collidge, Barack Obama, and Michael Jackson.
As the trend evolved, users began to approach it from different angles. An out-of-shape owl emerged, followed by a jealous girlfriend owl, an ADHD-riddled owl who was too distracted to hoot, and even an owl whose "hoo" was spoken in another language, then dubbed into English. The trend has also been adopted on X (Twitter), with one commentator joining the bandwagon by posting an edited screenshot of the lyrics from Hayley Williams' song, "Good Ol' Days."
The exact origin of the TikTok 'Owl Impression' trend is currently unknown, but it's not the first time owls have made a splash on the platform. In 2024, a viral clip of a charismatic elf owl inspired users to impersonate its unflappable composure. The Owl Arm Trend in 2025 saw Gen Z TikTokers contorting their bodies to mimic the shape of a perching owl.
On TikTok, owls have come to symbolize creativity and absurdity, rather than wisdom. The trend has proven that even the most unlikely of inspirations can lead to something remarkable. As the internet continues to evolve, it will be interesting to see how this trend unfolds and what new creative twists users come up with.
At first glance, it may seem like an unremarkable prompt, but the simplicity of the concept has proven to be a winning formula. The owl impression trend has sparked creativity among TikTokers, with many showcasing their impressive range by impersonating celebrities such as the Kardashians, Kristen Stewart, Donald Trump, Jennifer Collidge, Barack Obama, and Michael Jackson.
As the trend evolved, users began to approach it from different angles. An out-of-shape owl emerged, followed by a jealous girlfriend owl, an ADHD-riddled owl who was too distracted to hoot, and even an owl whose "hoo" was spoken in another language, then dubbed into English. The trend has also been adopted on X (Twitter), with one commentator joining the bandwagon by posting an edited screenshot of the lyrics from Hayley Williams' song, "Good Ol' Days."
The exact origin of the TikTok 'Owl Impression' trend is currently unknown, but it's not the first time owls have made a splash on the platform. In 2024, a viral clip of a charismatic elf owl inspired users to impersonate its unflappable composure. The Owl Arm Trend in 2025 saw Gen Z TikTokers contorting their bodies to mimic the shape of a perching owl.
On TikTok, owls have come to symbolize creativity and absurdity, rather than wisdom. The trend has proven that even the most unlikely of inspirations can lead to something remarkable. As the internet continues to evolve, it will be interesting to see how this trend unfolds and what new creative twists users come up with.